15 Ways to Be a Wiser Content Marketer

***Eric’s comments about this author and why she is important in the field. 70%


Sonia Simone is co-founder and Chief Content Officer of Copyblogger. She writes about content marketing strategy here, and about creativity, the craft of writing, and creative productivity at Remarkable Communication. via: 15 Ways to Be a Wiser Content Marketer   30%


Airbus decided to stop production of the A380 super-jumbo jet, after Emirates Airline drastically cut its order. The world’s biggest passenger plane entered commercial service in 2007 following many production delays. At the time it symbolised the fierce competition between Airbus and Boeing to shape the future aviation market, with Boeing betting on its rival 787 Dreamliner. via: Business this week


Coffee Shop is a creative environment

Why I go to a coffee shop

A change of environment stimulates creativity. Even in the most awesome of offices we can fall into a routine, and a routine is the enemy of creativity. Changing your environment, even just for a day, brings new types of input and stimulation, which in turn stimulates creativity and inspiration. via: Why You Should Work From A Coffee Shop … – Fast Company


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